Is Your Team Using AI Well? Microsoft Copilot Can Tell You
You’ve invested in Microsoft Copilot.
You’ve talked with your team about how it can save time, boost productivity, and make everyday work easier.
However, there’s one important question many St. Louis business leaders still struggle to answer:
How do you know if your team is actually using it?
For many organizations, AI tools look impressive during rollout. Yet over time, they often become underused, inconsistently adopted, or quietly ignored altogether. That’s exactly where Microsoft’s new Copilot Dashboard feature, known as Benchmarks, becomes valuable.
By providing real usage data, Copilot usage insights help business leaders understand what’s truly happening across their organization.
The Visibility Problem With AI Adoption
While deploying AI is an important first step, adoption is where most businesses get stuck.
Without clear visibility, leaders are left making assumptions. As a result, common questions go unanswered:
Are employees using Copilot consistently?
Which Microsoft apps are benefiting from it most?
Is Copilot improving workflows, or simply sitting unused?
Fortunately, Copilot usage insights remove the guesswork. Instead of relying on anecdotal feedback, you can see actual adoption patterns across your business.
What Are Copilot Benchmarks?
Copilot Benchmarks live inside Viva Insights, which is part of Microsoft 365. They offer a data-driven view of how Copilot is being used across teams and departments.
More importantly, Copilot usage insights allow you to see:
How many employees actively use Copilot
Which Microsoft 365 apps see the most usage
How often users return to Copilot over time
Whether adoption is growing, stagnating, or declining
As a result, leaders gain clarity. Rather than wondering if Copilot is working, you can see where it’s delivering value and where support may be needed.
How Your Copilot Usage Compares to Other Businesses
Beyond internal visibility, Copilot Benchmarks also provide external context.
Microsoft enables organizations to compare their Copilot usage with similar businesses. This includes companies of the same size, in the same industry, or even in the same region.
For St. Louis businesses, this comparison is especially useful. It helps leaders understand whether they’re keeping pace with competitors or falling behind in AI adoption.
In other words, Copilot usage insights don’t just show what’s happening internally. They also reveal how your organization stacks up.
Addressing Privacy Concerns
Naturally, any discussion about usage data raises privacy questions.
That said, Microsoft has been clear about how this information is handled. All external comparison data is anonymized, aggregated, and protected using advanced mathematical privacy models. Individual employees and organizations are never identified.
Because of this approach, businesses can gain meaningful insights while still maintaining trust and protecting sensitive information.
Why Copilot Usage Insights Matter for Business Leaders
Many organizations struggle to move AI initiatives beyond the pilot phase. In fact, research shows that only a small percentage of AI projects ever fully scale.
Most often, the issue isn’t the technology itself. Instead, it’s adoption.
Copilot usage insights help pinpoint exactly where adoption slows down. Whether certain teams need more training or specific workflows need adjustment, the data highlights where action is required.
As a result, AI becomes a measurable business strategy rather than an abstract initiative.
Using Copilot Insights the Right Way
Of course, how you use this information matters.
Copilot Benchmarks are not designed to monitor or punish employees. Instead, when used correctly, they help organizations:
Identify where additional training is needed
Support teams that are struggling with adoption
Understand which workflows benefit most from AI
Improve return on investment from Microsoft 365
When employees see that insights are being used to support them rather than scrutinize them, adoption improves naturally.
How Amicus IT Helps St. Louis Businesses Get More From Copilot
At Amicus IT, we help businesses do far more than simply turn Copilot on.
We support St. Louis organizations with secure Microsoft 365 configuration, Copilot deployment, governance, user training, and ongoing optimization based on real Copilot usage insights.
After all, AI tools only deliver value when people feel confident using them.
The Bottom Line
If you’ve ever wondered whether your Copilot investment is truly paying off, you’re not alone.
With Copilot usage insights, St. Louis business leaders no longer have to rely on guesswork. Instead, you can clearly see how AI is being used, where adoption is slowing, and where opportunities exist to improve productivity.
And with the right IT partner, those insights can translate into real, measurable business results.
If you’re ready to make Microsoft Copilot work harder for your business, Amicus IT can help you move from AI potential to AI performance.
Get in touch to strengthen your security from the inside out.